If you’re selling your house, the internet is the best way to reach potential homebuyers as online visibility will greatly increase your chance of selling your home fast. In today’s technological world, the internet is the first place potential homebuyers will begin looking for a home thanks to its convenience. With that being said, there are several resources can help sell your home online.
Multiple Listing Service
The multiple listing service (MLS), is a database of all the homes being sold by real estate agents, and having your home on a multiple listing service will help give you the maximum online exposure. It allows real estate agents to easily promote and market your home to possible buyers, and only licensed real estate agents can post photos and details of your home onto their local MLS. The MLS gives more accurate access to trustworthy and up-to-date information about homes for sale. Examples of multiple listing services include:
- MARIS (Mid America Regional Information Systems)
- MRED (Midwest Real Estate Data)
- SIR-MLS, INC. (Southwestern Illinois Regional MLS)
Almost all states have their own multiple listing services. Contact your real estate agent or loan officer to find out which service your home can be listed with.
Photos are a wonderful way to get attention however videos can give potential buyers an even better idea of the feel of your home without even stepping foot in it. If it is in your budget, have a professional videographer create a video of the inside and out of your home. There are also free, easy ways to create an online tour on your own. Once you have the video, you can post it on YouTube as well as social media pages.
Social Media Websites
There is no rule that says you must only use one platform to market your home listing online. Once you have a description, set price, some great photos and all of your details worked out, you can start sharing your property on social media pages as well. These pages may include:
Once posted on social media, it can be shared among people who are looking for homes to buy. Just remember to find a social media friendly realtor who knows how to work your preferred platform so your home can get the most exposure.